AI tools like ChatGPT, Gemini and Perplexity are changing how customers discover and compare businesses. We look at why traditional SEO still matters, how AI visibility builds on strong digital foundations, and what businesses can do to become easier to understand, verify and recommend.

We analysed a real Google Performance Max campaign to compare AI-generated vs manually created assets. Here’s what actually drives performance - and where AI can go wrong.

A key project completed by Wedigital has been nominated in the 2023 Jersey TechAwards. The project was recognised for the game-changing role it played in supporting the operations of local Jersey exporter Richardson’s Jersey Royals.

If your business is exporting products from Jersey, it can’t have escaped your attention that there are new customs requirements to negotiate when sending items overseas.